Founded by Lei Jun in 2010, Xiaomi prides itself on its “ecosystem” strategy -- selling not just smartphones but also a variety of gadgets and household products. It began expanding into western Europe in 2017.
A Xiaomi staffer gave fans a closer look at Xiaomi’s first smartwatch, which won’t be officially unveiled until Tuesday. The photo follows a string of teasers the company has released on Weibo since last week, and once again, netizens are noting how much it resembles the Apple Watch.
Just like the Apple Watch, Xiaomi’s smartwatch has a rectangular touchscreen and a round dial on the right side. It has Wi-Fi, Bluetooth, NFC and GPS, and is compatible with popular Chinese apps such as WeChat, Alipay and Didi.
Xiaomi has a record of making products that take design cues from Apple. Its AirDots wireless headphones are white and come in a white charging case, just like the AirPods. And the animated Mimoji avatars look similar to Apple’s Memoji.
(Abacus is a unit of the South China Morning Post, which is owned by Alibaba, whose affiliate Ant Financial operates Alipay.)