AI successfully predicts show will be a hit before it airs
China’s video-streaming giant iQiyi employs the help of artificial intelligence to find its next breakout success
Of all the ways artificial intelligence is taking over, here’s one you might not have expected: Deciding that a reality show will be a hit before it airs.
iQiyi Brain has come a long way since 2014, when it was first set up to automate customer service. And while it’s developed rapidly, the company admits there are some things computers still can’t do. iQiyi’s chief technology officer told the South China Morning Post that even though it can help guide programming choices, “it can never replace you in creation and imagination.”
For more insights into China tech, sign up for our tech newsletters, subscribe to our Inside China Tech podcast, and download the comprehensive 2019 China Internet Report. Also roam China Tech City, an award-winning interactive digital map at our sister site Abacus.