From Douyin to Kuaishou: A visual look at China’s hottest short video apps
Tencent introduces yet another video app
China loves short video apps. And now there's another one for people to play with.
Tencent has launched a new app named Yoo Video, which is available to test right now on iOS and Android in China.
Douyin is owned by Bytedance, the online content giant that owns news app giant Toutiao as well as two other short video apps: Vigo, also known as Huoshan (which means volcano in Chinese) and Xigua (which translates as watermelon).
Kuaishou’s backers include Tencent and Baidu.
The competition is tough. So how is Tencent’s Yoo trying to set itself apart? For starter, their videos are longer, ranging from 1.5 to 5 minutes. A channel called “Yoo Track” also lets users vote for their favorite posters in categories like singing and fashion style.
For more insights into China tech, sign up for our tech newsletters, subscribe to our Inside China Tech podcast, and download the comprehensive 2019 China Internet Report. Also roam China Tech City, an award-winning interactive digital map at our sister site Abacus.